˵µ½SIÉè¼ÆÒ»°ãÊÇÖ¸Á¬Ëø¼ÓÃËÐÔÖʵÄʵÌåµêÆ·ÅÆÖÕ¶ËÐÎÏóÉè¼Æ£¬ÕâÖÖµêËÁÐÎÏóÉè¼ÆÒ²½Ð×ö¿Õ¼äʶ±ð£¬ÊÇÒ»ÕûÌ×µÄÆ·ÅÆʵÌåµêÂäµØ½¨ÉèµÄÐÎÏó£¬Õâ²»µ«½öÊÇÒ»¸öÃÅ¿Ú¡¢µÆÏä¹ã¸æ¡¢»õ¼Ü¡¢ÊÕÒø̨£¬SI°üÀ¨ÓеêËÁÖÎÀíÔÔò¡¢Æ½ÃæÎïÁÏÉè¼Æ¡¢Ðû´«Éè¼Æ¡¢Ì컨°åÉè¼Æ¡¢µØƺϵͳÉè¼Æ¡¢Õ¹Ê¾ÏµÍ³Éè¼Æ¡¢Ç½ÃæÉè¼Æ¡¢ÕÐÅÆϵͳÉè¼Æ¡¢POPÉè¼Æ¡¢Óû§ÌåÑéÉè¼Æ¡¢ÉÌÒµ¿Õ¼äÉè¼Æ¡¢Õ¹³ÉÓëÈí×°Éè¼Æ¡¢³÷´°Éè¼Æ£¬ÒÔ¼°ÖÊÁϺÍÊ©¹¤³ÌÐòµÈ£¬ÍêÉƵÄSIϵͳ£¬ÊÇÆ·ÅÆÆì½¢µêµÄ±ê×¼ÐÎÏó£¬Í¨¹ýSI¿ÉÒÔ¿ìËٵĸ´ÖÆÏÂÒ»¸öÁ¬Ëøµê£¬ÅäºÏ×é³Éͳһ×÷·ç¡¢Í³Ò»±ê×¼µÄÆ·ÅÆʵÌåµêËÁÐÎÏó£¬Ïû·ÑÕß¿´µ½µÄµÚÒ»ÑÛ¾ÍÁªÏ뵽ƷÅÆ¡£
SIÓÐͳһµÄµêÃæÐÎÏó£¬ËäÈ»µêËÁËùÔÚµÄλÖòî±ð¡¢¿Õ¼ä¾ß±¸¸öÐÔ»¯¡¢³¯Ïò²î±ð£¬¿ÉÊǹ淶µÄSIÄÜËÜÔì¸öÐÔ»¯£¬Çø±ð¾ºÕùµÐÊÖ£¬µÖ´ï1+1>2µÄЧ¹û£¬²¢ÇÒÄܽÚÔ¼×°ÐÞ±¾Ç®£¬Ëõ¶Ì¹¤Ê±£¬Ò²±ãÓÚ¿ìËÙÀ©Õź͵êËÁͳһÖÎÀí¡£VI¡¢SI¡¢MI¡¢BIÅäºÏ×é³ÉÁ¬ËøµêµÄÕûÌåÆóҵʶ±ðϵͳ£¬¼´SIS¡£
ËÄ´¨BC´û¾ß±¸Æ·ÅÆÕûÌå²ß»®ºÍÉè¼ÆµÄÄÜÁ¦£¬Ê¤ÈÎÆ·ÅÆVIÉè¼Æ¡¢SIÉè¼Æ£¬Ò²ÔøΪÔÃÆ·µê¡¢ç÷´ï´ò°çµê¡¢Û¯Ïض¹°êÆì½¢µêÉè¼ÆͳһµÄµêËÁÆ·ÅÆÖÕ¶ËÐÎÏó¡£ËÄ´¨BC´ûÌṩרҵµÄ³É¶¼×¨ÂôµêÉè¼ÆÓëÖÕ¶ËÓªÏúÁ÷´«Ð§ÀÍ£¬Æ¾½è¶àÄêЧÀÍÖªÃûÆóҵƷÅƵÄÉîºñ¾Ñ飬´ÓÆ·ÅÆÉè¼ÆÑÓÉìµ½ÖÕ¶ËÇé¿öÓ¦Óã¬ËÄ´¨BC´ûÓëÄúÅäºÏ¾ò¿ÍÄúµÄÆ·ÅƸöÐÔ£¬²¢È·±£ÄúµÄÆ·ÅÆÔÚÍƹãÖж¼¼á³Ö¸ßÆ·ÖÊ£¬¼á³ÖÆ·ÅƳ¤ÆÚµÄÉúÃüÁ¦¡£
ʲôÊÇÖÕ¶ËSIÉè¼Æ?
SI£¬¼´Á¬ËøÆ·ÅÆÐÎÏó¡£Ïà±ÈÓÚÓÉ´óÐÍÆóÒµ¼¯ÍÅʵÐÐÆ·ÅÆÕ½ÂÔÔÚº£ÄÚÒýÁìÆðµÄCI¡¢VIÉè¼ÆÈȳ±²î±ð£¬SIÖ»ÊÇÕë¹ØÓÚÓÐÁ¬Ëø¼ÓÃËÐÔÖʵÄÆóÒµ¶øʵʩµÄµêËÁÐÎÏóÉè¼ÆÓëÖÎÀíϵͳ¡£SI(Space Identity)£º³ÆΪ¿Õ¼äʶ±ð£¬»òInterior IdentityÊÒÄÚʶ±ð£¬Ò²¿ÉÒÔ°ÑËü¿´³ÉVIµÄÑÓÉ죬µ«Ö÷ҪĿµÄÊÇÔÚ¡°Èýά¿Õ¼ä¡±£¬¡°×°äê¹æ¸ñ»¯¡±×÷Òµ£¬¿Õ¼äʶ±ðÓë¹Å°å×°äêÉè¼Æ×î´óµÄ²î±ð¾ÍÊÇËüÊÇϵͳÐÔÉè¼Æ£¬¶ø·Ç¶¨µãʽÉè¼Æ£¬ÒÔÊÊÓ¦Á¬ËøÉú³¤Ê±»áÅöµ½Ã¿¸öµêÃæ³ß´ç·×ÆçµÄÎÊÌâ¡£
A.ͳһÐÎÏó
ÿ¸öËùÔڵĵêÃæ³ß´ç¾Þϸ¶¼²»Ïàͬ£¬Í¸¹ýSI¼Æ»®Äܹ»Í³Ò»ÕûÌåµÄImage£¬²»»áÒòλÖõIJî±ð¶ø±¬·¢²î±ð»¯¡£
B.ËÜÔì¸öÐÔ»¯
͸¹ýרҵµÄSIÉè¼Æ£¬¿ÉËÜÔìµêÃæÆæÌصÄ×÷·ç£¬½Ï²»Ò×ΪËûÈËËùÄ£·Â¡£
C.½ÚÊ¡ÓöÈ
ϵͳÉè¼Æ¼°Ê©¹¤Äܹ»ÓÐЧ½µµÍÊ©¹¤ÓöÈÔ¼´ï30%¡£
D.Ëõ¶Ì¹¤Ê±
ƽ¾ù¿ÉËõ¼õ40%¡ª50%µÄÊ©¹¤Ê±¼ä£¬Ïà¶ÔÒ²¾Í¼õÉÙ·¿×âµÄµ£¸º¼°Ôö¼ÓÓªÒµµÄÌìÊý¡£
E.ÀûÓÚ¿ìËÙ¿ªµê
ÿ¼äµêÃæ²»Ðë¼Í¼Éè¼Æ£¬Ê©¹¤µ¥Î»ÔÚSIÊÖ²áÉϾͿÉÒÔÕÒµ½ÏÕЩËùÓеÄÊ©¹¤Ìõ¼þ£¬Á¢¿Ì¿ÉÒÔ¶¯¹¤×°ÐÞ¡£
F.±ãÓÚÖÎÀí
ûÓйæ¸ñ»¯µÄÉè¼Æ£¬³£Òò¸öÈ˱ê×¼²î±ð¶ø¸Ä±äÁËÔò£¬SIµÄ¼Æ»®½â¾öÁËÕâ¸öÎÊÌ⣬ͳһÌõ¼þʹÖÎÀí¸ü¼òÒ×£¬Æ·ÖÊÒ²±È½ÏºÃ¿ØÖÆ¡£
G.¼ÓÃËÔö½ø
ÓµÓÐÍêÕûµÄSI¼Æ»®£¬¸üÄÜÔö½ø¼ÓÃËÕßµÄÒâÔ¸Ó빲ʶ¡£
SIÉè¼ÆÄÚÈÝ
A.ÕûÌå×÷·çͳһ¹æ·¶
ÕûÌåÉ«²Ê¼°¸¨ÖúÉ«²Ê¶¨Î»Éè¼Æ¡¢ LOGOÔªËØÓ¦ÓÃÉè¼Æ¡¢Æ½Ãæ½á¹¹Éè¼Æ¡¢Æ·ÅÆ×÷·çÌåÏÖÉè¼Æ¡¢¿Õ¼äÀûÓÃÉè¼Æ¡¢¹¦Ð§ÇøÓòÉè¼Æ¡¢ÕûÌå¸öÐÔÔªËØÔìÐͶ¨Î»Éè¼Æ¡¢ÈËÌ幤³Ìѧ¿Æѧ¶¨Î»Éè¼Æ
B.¿Õ¼ä×÷·çͳһ¹æ·¶
רÂôµêÕûÌå×÷·çЧ¹û¼Æ»®¡¢×¨ÂôµêÄÚ²¿Ð§¹û¼Æ»®¡¢ רÂôµêÃÅÍ·Éè¼Æ£¨²ÄÖÊ¡¢ÑÕÉ«¡¢×ÖÌåÌåÏÖ·½·¨µÈ£©¡¢ ´óÃŹ淶Éè¼Æ£¨·ÀײÌõ¡¢´óÃŲÄÖʼ°¸ß¶ÈÉè¼Æ£©¡¢ ¸¨ÖúµÆÏäÉè¼Æ£¨³ß´ç¡¢²ÄÖÊ¡¢ÌåÏÖ·½·¨£©¡¢Ç½ÃæЧ¹û¹æ·¶Éè¼Æ¡¢ չʾ³÷´°Éè¼Æ¡¢ ÊÔÒ¼äЧ¹ûÉè¼Æ£¨ÏÞ´ò°ç²úÆ·£©¡¢ÐÝÏÐÇøЧ¹ûÉè¼Æ¡¢Ì컨ÔìÐ͹淶Éè¼Æ¡¢µÆ¹âÌåÏÖÉè¼Æ£¨µÆ¾ß¹æ·¶£©¡¢µç·°²ÅŹ淶£¨µçÆøϵͳ¡¢¿ª¹Ø¡¢²å×ù°²ÅÅ£©¡¢¿Õ¼äÁ¢Ãæ¹æ·¶£¨Á¢Ãæͼ£©¡¢ µØÃæÉè¼Æ¡¢ ÊÒÄÚµ¼º½Ö¸Ê¾ÏµÍ³Éè¼Æ¡¢ Ö÷ÌåÐÎÏñǽװÊÎǽÉè¼Æ¡¢Á÷³Ì¼Æ»®°²ÅÅ
C.µÀ¾ß×÷·çͳһ¹æ·¶
ǽÌå²úÆ·Õ¹¹ñ¹æ·¶Éè¼Æ£¨Ð§¹û¡¢×÷·ç¡¢ÑÕÉ«¡¢²ÄÖÊ¡¢½á¹¹¡¢³ß´ç£©¡¢ ǽÌå²úÆ·Õ¹¼Ü¹æ·¶Éè¼Æ£¨Ð§¹û¡¢×÷·ç¡¢ÑÕÉ«¡¢²ÄÖÊ¡¢½á¹¹¡¢³ß´ç£©¡¢Ç½Ìå²úÆ·¾«Æ·¹ñ¹æ·¶Éè¼Æ£¨Ð§¹û¡¢×÷·ç¡¢ÑÕÉ«¡¢²ÄÖÊ¡¢½á¹¹¡¢³ß´ç£©¡¢Ç½Ìå²úÆ··ÖÀàÕ¹¼Ü¼Æ»®Éè¼Æ£¨Ð§¹û¡¢×÷·ç¡¢ÑÕÉ«¡¢²ÄÖÊ¡¢½á¹¹¡¢³ß´ç£©¡¢Öе¼¹ñ¹æ·¶Éè¼Æ£¨Ð§¹û¡¢×÷·ç¡¢ÑÕÉ«¡¢²ÄÖÊ¡¢½á¹¹¡¢³ß´ç£©¡¢Öе¼¼Ü¹æ·¶Éè¼Æ£¨Ð§¹û¡¢×÷·ç¡¢ÑÕÉ«¡¢²ÄÖÊ¡¢½á¹¹¡¢³ß´ç£©¡¢×ª½Ç¹ñ¹æ·¶Éè¼Æ£¨Ð§¹û¡¢×÷·ç¡¢ÑÕÉ«¡¢²ÄÖÊ¡¢½á¹¹¡¢³ß´ç£©¡¢ÊÕÒø̨ÕûÌåÉè¹æ·¶¼Æ£¨Ð§¹û¡¢×÷·ç¡¢ÑÕÉ«¡¢²ÄÖÊ¡¢½á¹¹¡¢³ß´ç£©¡¢ÊÕÒø̨ÖÖÖÖÐÎʽ¹æ¸ñ¹æ·¶Éè¼Æ£¨Ð§¹û¡¢×÷·ç¡¢ÑÕÉ«¡¢²ÄÖÊ¡¢½á¹¹¡¢³ß´ç£©¡¢Õ¹Ê¾Ì¨ÕûÌåÉè¼Æ£¨Ð§¹û¡¢×÷·ç¡¢ÑÕÉ«¡¢²ÄÖÊ¡¢½á¹¹¡¢³ß´ç£©¡¢Á÷ˮ̨¹æ·¶Éè¼Æ£¨Ð§¹û¡¢×÷·ç¡¢ÑÕÉ«¡¢²ÄÖÊ¡¢½á¹¹¡¢³ß´ç£©¡¢ÐÝÏ¢µÊͳһ×÷·ç¹æ·¶£¨Ð§¹û¡¢×÷·ç¡¢ÑÕÉ«¡¢²ÄÖÊ¡¢½á¹¹¡¢³ß´ç£©¡¢Ä£ÌØ°ÚÉę̀¹æ·¶Éè¼Æ£¨´ò°çΪģÌØ̨£¬ÆäËü²úƷΪ°ÚÉę̀£©
D.¿Õ¼äÊÓ¾õͳһ¹æ·¶
Æì½¢ÐÍרÂôµêµêÃæÉè¼Æ£¨Ð§¹ûͼ/Ê©¹¤Í¼£©¡¢±ê×¼ÐÍרÂôµêµêÃæÉè¼Æ£¨Ð§¹ûͼ/Ê©¹¤Í¼£©¡¢ÌØÊâÐÍרÂôµêµêÃæÉè¼Æ£¨Ð§¹ûͼ/Ê©¹¤Í¼£©¡¢Ò»Ã濪·ÅÐ͵êÖеêµêÃæ¹æ·¶£¨Ð§¹ûͼ/Ê©¹¤Í¼£©¡¢Á½Ã濪·ÅÐ͵êÖеêµêÃæ¹æ·¶£¨Ð§¹ûͼ/Ê©¹¤Í¼£©¡¢ÈýÃ濪·ÅÐ͵êÖеêµêÃæ¹æ·¶£¨Ð§¹ûͼ/Ê©¹¤Í¼£©¡¢Öе¼Ð͵êÖеêµêÃæ¹æ·¶£¨Ð§¹ûͼ/Ê©¹¤Í¼£©¡¢µÀ¾ß×éºÏ°ÚÉè¹æ·¶£¨Ð§¹ûͼ/ƽÃæͼ£©
E.¿Õ¼äÊÓ¾õʶ±ðÊÖ²á
ÊÖ²áʹÓù淶¡¢´´ÒâÉè¼ÆÀíÄרÂôµê·ÖÀàÓ¦Óù淶¡¢µÀ¾ßÓ¦Óù淶¡¢¸¨ÖúÉ豸ӦÓù淶¡¢É«²ÊÓÃÓ¦¹æ·¶¡¢ÖÊÁÏÓ¦Óù淶¡¢µÆ¾ßÓ¦Óù淶¡¢×°ÐÞÓ¦Óù淶¡£
